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American
Honda Finance Co.
www.hondafinance.com
AHFC wanted
to create a whole new web site that would serve both prospects and
current customers. They wanted to strengthen their brand by improving
their customers' online experience.

The new Honda Finance web site combines decision-making tools and
calculators with account management tools like statements, electronic
bill-payment, and end-of-term options. The site is integrated with
other Honda web sites to provide dealer-specific information, special
offers, and customer-service contacts.

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